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Is
a £ spent on the brand equivalent to a £ spent elsewhere? |
| " | Any successful business person will tell you - creativity and the ability to come up with new ideas are paramount to personal and organisational success, and every self-aware business is seeking people who can contribute in this way." |
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| Tony Buzan. | |
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| " | It takes all the running you can do to keep in the same place. If you want to get somewhere else, you must run at least twice as fast." |
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| Lewis Carroll, Through the Looking-Glass. | |
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| " | It is unwise to pay too much, but it is worse to pay too little. When you pay too much all you lose is a little money - that is all. When you pay too little, you sometimes lose everything because the thing you bought was incapable of doing the thing you bought it to do. The common law of business prohibits paying a little and getting a lot - it cannot be done. If you deal with the lowest bidder it is well to add something for the risk you run, and if you do that, you will have enough to pay for something better." |
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| John
Ruskin |
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| The Breakthru Partnership delivers complementary services. Specialising in Market Research, Training for marketing and customer-facing staff, and Mentoring/Coaching, particularly using NLP techniques. Go through the door to find out more.. |
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| " | You don't want to be the best of the best. You want to be the only one who does what you do." |
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| Jerry
Garcia |
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| " | You are neither right nor wrong because the crowd disagrees with you. You are right or wrong because your data and reasoning is right... Get it right, get it quick and get it over. Your problem won't improve with age." |
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| Warren
Buffett |
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